Newsflash

Eric Stone Aka iLLeMENT born in Henderson, Kentucky 1982 with a love for music being hip hop. The sound of music has inspired iLLeMENT's life since 14 years old. At 16 years old he began recording with Hendossasins who have work with known producer Eric "Hot Sauce" Hunter who has produced for Mario Winans, 112, T.I., Destiny's Child, Rascal Flats, Cheap Trick, Frankie J, Usher, Gorilla Black, Johnson Carter amongst many other artist who have been successful in the music entertainment business. iLLeMENT's passion for music has been speaking about real issues people can relate to there life, living a imprint of good new wave and sound for a new breed of artist. Growing up was a ride and rollercoaster with lows and highs, not having his biological father by his side kept him very secluded to society and rage inside with his demons to be recited by his lyrical content in his music. Creating feeling of what transpires through life amongst everyday people has been a wisdom iLLeMENT has poetically connected with fans from tribulations of there life and way of living.

 


 

The versatility that has been set through the music of iLLeMENT has touched the worldwide web and launched a global campaign of a new wave of trend setting hip hop with soul and classic drops, "Come on Back - Produce by Eric Hunter & Co-Produced by Eric Stone" has been a top hit on myspace & heard by the thousands. With his anticapating album "Napolean Complex" to be released early 2010.

Co-Founder & Partner Dustan Larkins meet Eric Stone in 2004 hearing his music and helping establish his self-esteem in being in the industry. In 2009 they decided together to make the move focus on establishment of a presence in the music industry starting a production company "iLLTOWN Productions", at illtown productions we strive to bring you quality music at a convenient price. We make real music to affect real lives and relate to people worldwide. iLLTown Productions has put together a music development merging with commerce platform technology. Since our official start we have strived to be number one at what we do to help artist be put on the map branching off royalties to help with non-profit community developments in inner street communities.

iLLement putting kentucky on the map with his radio smash hits only looks to focus his passion on doing what he does best, recording music for his family, friends & fans. Enjoy his accomplishments as he sets of to be released across the largest music multimedia network online. iLLeMENT and iLLTown Productions have also taken the evolution of technology meeting music to the next level with a viral social community that allows many features from web chat to voice over internet protocol, video and mp3 recording, blog posting, artist email blasting and much more. (Being a first to be set apart from the old and be apart of the future will always keep my music alive.) "Quote iLLeMENT"
Promotion Press Kit
Written by Administrator    Monday, 25 January 2010 00:00    PDF Print E-mail

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Famous is as famous does and the famous get known through publicity.

Yes, thats right, fame doesnt discover you, you create it through strategic campaigning. Whats more, the techniques for increasing your exposure are not as difficult to attain as you might think. A great publicity campaign starts with courage, then planning, and lastly, it succeeds through persistence. If youre not sure why you should seek fame, consider fortune because the two go hand in hand.

Fame will bring your business into the forefront of your target audience faster than any advertising campaign can hope to do. It solidifies you as an expert and creates a deep, abiding confidence in the consumer. It makes you a shining star with infinite possibilities. So what are the steps you ask? Well paste a gold star to your forehead and lets get started.

1. Press Releases: Increase awareness through a press release. Yes, I know, press releases have become quite the popular little tool around cyberspace with releases being blasted hither and there, but are they working? Probably not. Blasting your press release will bring blasted little results. Instead, thoughtfully put together a very dynamic one-page press release and target publications that would be most interested in you and your business. Dont drone out the details, make that press release sing your praises. Then send it to a real live editor and follow up with a phone call. In other words, let the press release be the invitation to your follow up phone call. Begin making connections with the media. Be polite, be excited, and be patient.

2. Create A Press Kit: A Press kit is basically an exaggerated press release turned into a package. Its more complex, tells more about you and your company, and is all pulled together into a nice neat folder. Of all the questions I receive, first is, what is a press kit? Simply, it is a folder of information about you or your business. It should contain:

A. An Introduction Letter

B. One or Two Press Releases

C. A Fact Sheet (This contains the facts about you or your business.)

D. Bio Sheet (Which is a biography of you and your accomplishments.)

E. Copies of Published Articles

F. Company Literature

G. A Business Card

Send your press kit when an editor, publisher, or producer wants to know more about you.

3. Newsletters Offline.

Dont forget that a whole world exists offline. Locate newsletters or smaller print publications offline and submit articles. This can be a very dynamic way to increase your exposure as well as add to your press kit. You can locate newsletters in your subject area by visiting the local university library reference section. Ask for a directory of trade newsletters and do your research. Once you have been published, its easier to step up to the larger publications. Fame starts small and then snowballs onto itself.

4. Speak Up!

Yep, thats right. Start giving speeches on your area of expertise. Start locally at civic clubs and local educational programs. Then find the local talk radio shows and make your case to the producer. Its surprising how many talk radio shows are actively looking for new speakers. Once you have achieved Talk Radio, the opportunities will start coming to you.

5. Publicity Pitches:

Put together several dynamic article ideas. Just the ideas, not the actual article. This is called a Publicity Pitch. Take those ideas and then pitch them to editors of targeted publications. This can work very well as it saves Editors time and puts the outline right into their hands. As a past Editor I know how well this works. Editors love ideas, especially ideas that are completely outlined and correct for their readership. This means dont send pet article ideas to cooking magazines. Send pet articles ideas to pet publications. Seems like a no brainer, huh? But youd be amazed at what editors see that dont apply to their own publication. Fame comes from planning and persistence. It has its rejections, but if you can learn not to take it personally, it will eventually work. Remember, once you start, keep going. Once you stop, you have to start all over.

 
Last Updated ( Monday, 25 January 2010 11:51 )